Roles

Camera operator-Cleopatra

• operated the video camera
• was the film-maker and leading the camera while a camera operator and depended on the context and technology involved..
• Responsible for physically operating the cameras and maintaining composition and camera angles throughout the scenes, Such as beauty and crane shots.
• Directed photography of the artist and gave creative decisions.

 Camera assistant- Leanne and Roma

Director -Leanne

• Directed the making of the music video
•  controlled a film's artistic and dramatic aspects, and visualizes the script while guiding the technical crew and artist 
• Had a key role in choosing the production design, and the creative aspects of making the music video.

Editor-Giselle

•   Selected and prepared written, visual, audible and music to synced the background music with the music video .
•  The editing process involved correction, condensation, organization.

•  Editing involved creative skills, human relations and a precise set of methods using new software such as 'Final cut promotion pro and Photoshop in order to create our digipak and magazine advert.

Editor assistant-Cleopatra editing behind the scenes, interviews and evaluation feedback also part of the music video.

Producer –Roma

Responsible for

• group blog deadlines, 
• changes in the music video, 
• organising group meeting
• making business decisions such as marketing deals with agencies, established copyright agreements and advertising the artist, organised scheduled shooting times and music video release date .
• Scheduled studio recording sessions and editing times. 

Mise-en-scene: 

Cleopatra- In charge of doing of styling and branding our artist in terms of make-up and fashion code and which look should go with each set and lighting chosen.

Leanne- In charge of designing the set and where props should be used throughout the music and the lighting of the video.

Rough cut. Giselle-Lights on

Onset & bloopers part 2

Behind the scene- pre production

Video Diary 3

We roughly looked back at the footage we had and decided that we needed to add just a few short scenes and that is why we decided to give you guys another video diary of a recap on the extra work we did.We did say we was finished within our last video diary,however we weren't completely done with filming and now we are.

Minutes of meetings

moodboard of our artist

Many looks of our artist from CleopatraFalconer

Video Diary 3

Lets Get Creative

Video Diary 2

Music video themes

SEX-
Visual connotations:

 

The lyrics in this songs have strong  visual links to sex. We will be following Andrew Goodwin's conventions of "Amplifying" this. However our music artist will not be fully naked but we will create an illusion of her being fully naked by showing her bare back.The use of bedding as a prop also represents the act of sex and gives the viewer a "private" show. The main colour associated with sex is red. We will be using this through our artist's use of costume and make up. Red lipstick on females has been  popular following the "pop" iconic sensation Marilyn Monroe. Red lipstick will give viewers the "male gaze" and be subject to viewing our artist Giselle in a sexual manner. The artist will be showcasing a messy hairdo in the music video which can connote messy sex.



INNOCENCE-
Visual connotations:

                      The lyrics,
"

" show that the artist has an innocent,vulnerable and possible shy personality. In this music video we will use a white sheet to represent this as well as close ups on the eyes signature "big eyes" will also be used to represent innocence .We could possibly explore with the artist's dual like personality as being sexually active but shy.

Light and Dark-

Visual Connotations:

We will explore light and dark backgrounds and lighting in the music video. This will juxtapose the contrasting lyrics in the chorus that represent shyness and innocence versus the first verse which shows a sexual prowess,"Break or seize me
If the flame gets blown out in the shine
I will know that you can not be mine
Never leave me" 

Bloopers and on set part 1

questionnaire - survey monkey

What do you think of music videos that show a clear narrative/story in relevance to the lyrics in a song?

What would you like to see in a music video of your choice?

What is your favourite music video? (please pick one)

Add caption

Audience response to artist

1) what do you think of FKA Twigs?

2) In the song 'Lights on' how would you imagine the music video to be?

3) Does the artist inspire you ?

4) Do you listen to other types of music in this genre (Trip hop)

5) What type of music genre do you listen to?

6) Do you have any suggestions for what we can put in our music video?

on set -week 1

Behind the scene of our first fliming on set

Willis (1990)

"Pop stars are, to some extent, symbolic vehicles with which young women understand themselves more fully, even if, by doing so, they partly shape their personalities to fit the stars alleged preferences" - Willis (1990)

An example of where this statement links with is for the artist Lady Gaga. Lady Gaga inspires young people, this has happened in New Zealand, in New Zealand Lady Gaga has allowed young males to come out and talk about their sexuality and made them feel comfortable.

Our artist, FKA Twigs, would be an inspiration and a role model to many young people/teenagers around the world. Our artist has a very unique identity, her image would inspire many and people would want to be like her/look like her as she is very different. An example of this is the vast amount of young females that are now getting their septum pierced as they have seen it on FKA Twigs.

our visual and audio pitch

Behind the scenes

Video Diary 4/10/2014

Our pitch

Conventions

-Narrative/performance
-fast editing
-extreme close ups
-sepia toned
-colours

Most videos for trip hop are narrative/performance. An example of a trip hop music video is Lana Del Ray ‘summertime sadness’. The video consists with the soul and jazz aspects that you would find associated with trip hop (Trip hop has many different features to it as shown in a previous post). The video is mostly conceptual, but the video is mainly narrative, the difference between this music video and other trip hop music videos is that it goes against some of the conventions that you would expect there to be although the sepia tone is maintained throughout the song, which you would expect there to be in a trip hop music video/song.

Treatment

TREATMENT


 The music video is of a brand new artist who is here to make a statement within the music industry. Her name is Giselle. Within this video you are going to learn the reason why Giselle is born to be an everlasting Trip-hop star all in just 2minutes.

This video is telling you a story of her imagination and dreams of being able to trust a guy so dearly she would kiss him with the lights on; as she brings the audience into her quirky, Erotic and colourful dream of seducing her crush, As she flashes in and out of her dream showing her reality as she winds deep within her soul believing her dream is really happening.

This music video shows her true instincts and persona as she is an innocent sexual icon which would  help her appeal to men and ladies, however she does not actually put everything out there as she plays with her audience giving them an illusion in order to make their minds wonder of into their own imagination to create their personal vision to ‘lights on’.

moodboard

A moodboard represents ideas that we have for the music video in an image form. This mood board shows hair style ideas, make up ideas and location ideas that we are planning on having for our music video. The mise en scene i a music video is important, it makes up a music video, it would also attract a certain demographic. We will be using chromakey in our music video, we will use it through out and we will add a dark background.

Potential camera angles and shots for music video

In the music video camera angles are very important, it allows the music video to flow better and would make it look more professional.
Shots
Extreme close ups - The extreme close ups of the artist will allow the audience to see her facial expressions, we are planning on having a bed scene in the music video and in this scene she will try to be seductive.
Close ups - The close ups will show the details of the make up and hair that the artist will have.
Long shots - The long shots will show the clothes that she is wearing it will show her costume.
Medium shots - I think that in the music video the medium shots would be effective as you would be able to have a good view of the artist (Giselle) singing the song.

Camera angles 
Eye level - These shots would make the artist engaged with the audience more.
High angle - The high angle shot would show her in the bed when she is lying down, we would have a medium shot at this point because it would show her facial expressions and it would also show any extra movement that show would be doing for example with her arms.
Zoom in and out - Zooming would show the characters features from a close perspective to a far perspective and the other way too. Instead of zooming in and out with the camera effect we would move our physical bodies forward and back as it looks more effective.

Timeline

Media on Dipity.

filming schedule

This is our filming schedule which we are going to strictly oblige by in order to get our video filmed within the deadline time.

Haistyles and make up looks

This hairstyle is a common African traditional hairstyle called the bantu knot. Its quite eccentric as it stands out as the hair is pointed upwards which shows defiance and uniqueness. This is an edgy look and is currently trending on catwalks ;As our artist is part of the"pop" culture we will aim to give our artist a trendy ,modern look because she's an upcoming artist.  Also hairstyle also allows the audience to see the artists beauty as n hair is blocking her face.
 Using pins this hairstyle can offer versatile looks  these box braids can also make a bold statement

 quite familiar to the bantu knot

Hair and make up from CleopatraFalconer

FKA youtube

On her youtube channel you can see the amount of subscribers that she has, you are also able to see the amount of views that she has had on each of her videos and the amount of people that have liked and disliked her videos. Overall you can see that that she has more people liking her videos than disliking them.

Trip-hop

Trip-hop

A blend of electronic and down-tempo hip-hop, urban and ethereal, street and ambiance. Thought provoking, sensual, and deep. Often features string section and/or brass section. Can be either instrumental or with female vocals. Occasionally with rap and smooth. Often jazzy.

Examples of artist within this genre

Bjorke

Esthero

James Blake

Neneh Cherry

 

Tricky

Trip-Hop Fashion and beauty

Hazards

Hazards from CleopatraFalconer

Props

Trip Hop

The genre of FKA Twigs is Trip hop, Trip hop is a type of electronic music that originated in the early 1990s in the United Kingdom, it has influences from music such as soul, funk and Jazz, but it is mostly a fusion of hip hop and electronic music. Common musical aesthetics includes a bass heavy drum beat (that you hear in some electronic songs) which often emulates the slowed break beat samples which is typical in most hip hop songs. The vocals are often female and it features characteristics of different and unique singing styles which include R&B, Jazz and rock, the fact that it can influence both R&B and Jazz is because it is a female voice which is mostly associated with these genres of music as females are more common within that industry. The melancholy of Trip hop is also popular as most acts were inspired by post punk bands. The sounds within the music often show samples of Rhodes pianos, saxophones, trumpets, and flute. The lyrics within Trip hop offers aural atmospherics with instrumental hip hop rather than the hard-hitting lyrics which Rap and Rock music offer in their songs.

Other famous Trip hop artists

- How to destroy angels

- DJ shadow

- Geoff Barrow

- Lana Del Ray

- Tricky

- London Grammar

Timeline

This a timeline of the story of how our music video should potentially come across to our audience at each key step of the video as the scenes dramatically change.